1. has your company relied more on offensive or defensive strategies


From our company’s perspective, we are currently holding a neutral position in the market competition. But at the same time, as our main strategy is selling at an average price for higher quality goods, it will be beneficial to have the first mover advantage. In order to do that, we need to increase our revenue to invest in R&D initiatives. Also, there are many companies who invested in more model types than we have currently, therefore, we need to carefully consider making these offensive competitive strategies instead, it might be better if we keep being customer oriented and make defensive strategies against competitor initiatives.

0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *